Official Brand Resources
Brand Kit & Press Resources
Official logos, color palette, typography, and brand guidelines for TravelWhiz by Wendy Orr. All assets are approved for use by media, partners, and affiliates.
Logo System
Use the primary logo on dark navy backgrounds. Use the reversed version on light or coloured backgrounds. Never stretch, recolor, or modify the logo in any way.
Primary Logo
PNGFull horizontal logo — transparent background. Ideal for dark navy surfaces.
Download PNG
Reversed / White Wordmark
PNGWhite wordmark version for use on coloured or photographic backgrounds.
Download PNG
TW Monogram Submark
PNGGold circle monogram only — ideal for avatars, favicons, and tight placements.
Download PNG
Color Palette
Our brand colors convey luxury, trust, and wanderlust. Always use the exact values below — do not approximate or substitute.
Deep Navy
Primary background & text
Ocean Blue
Secondary brand color
Champagne Gold
Primary accent & monogram
Gold Light
Hover states & highlights
Coral Accent
CTA buttons & alerts
Seafoam Teal
Tertiary accent
Warm Sand
Light backgrounds
Pure White
Text on dark backgrounds
Typography
Our type system pairs a refined serif display face with a clean humanist sans-serif for body copy, and Raleway for navigation and UI labels.
Display / Headlines
Playfair Display
Used for page titles, section headings, and hero text. Conveys elegance and authority.
Aa Bb Cc — Luxury Travel
Navigation / Labels
Raleway
Used for navigation, subheadings, and UI labels. Clean geometric sans with refined character.
Aa Bb Cc — BY WENDY ORR
Body Copy
DM Sans
Used for paragraphs, descriptions, and all long-form content. Highly legible at small sizes.
Aa Bb Cc — Your journey begins
Brand Style Guide
The complete brand bible covering logo usage rules, color specifications, typography hierarchy, photography direction, digital and print guidelines, and do's & don'ts.
Official Document
TravelWhiz Brand Style Guide
PDF · Complete brand guidelines for all use cases
Social Media Templates
Pre-sized templates for all major platforms. Download and use as a starting point for branded social content.
LinkedIn Banner
1584 × 396 px
Facebook Cover
820 × 312 px
Instagram Template
1080 × 1080 px
Twitter / X Header
1500 × 500 px
Logo Do's & Don'ts
To maintain brand integrity, please follow these guidelines whenever using the TravelWhiz logo.
Do
- ✓ Use the provided logo files as-is
- ✓ Maintain clear space around the logo equal to the height of the "T" in TravelWhiz
- ✓ Use the primary logo on dark navy or dark photographic backgrounds
- ✓ Use the reversed version on white or light backgrounds
- ✓ Use SVG files for print and large-format applications
- ✓ Contact Wendy for usage approval when in doubt
Don't
- ✗ Stretch, skew, or distort the logo in any dimension
- ✗ Recolor the logo or change any element's color
- ✗ Add drop shadows, outlines, or effects to the logo
- ✗ Place the logo on a busy or low-contrast background
- ✗ Recreate or redraw the logo from memory
- ✗ Use the logo to imply endorsement without written permission
Get in Touch
Media & Partnership Enquiries
For press coverage, partnership opportunities, or questions about brand usage, please contact Wendy directly.